
Operationalizing Repeatable Innovation
Founding, launching, and running DTE Innovation Center of Excellence means “Doing different” inside one of the largest gas and electric utilities in the US.
Invent with us.
NavigationChallenged with Smart Meter adoption, community perception, and energy efficiency goals, Vectorform approached DTE Energy with an untraditional approach that would set a new bar for the industry, customer experience, and innovation leadership. Together with DTE, we conceptualized, architected, and designed a product for scale, ultimately spinning off into a joint venture investment as Powerley where the product has since grown and been implemented with other state utilities.
Establish an ongoing relationship with DTE customers for real-time energy awareness.
Provide customers with the transparency enabled by infrastructure investments by the utility.
Enable consumer’s future investments in the smart home with a hub for measuring impact on their energy footprint.
App downloads (iOS & Android)
Average decrease in energy usage
Energy Bridge devices requested
*In the first two years from launch (Q4 2018)
There is a significant market in the United States and world for smart home and energy-related devices. We are pleased by the positive feedback from customers who are learning more about their personal energy usage and making changes that save them money.
In partnership with DTE, Vectorform created DTE Insight to empower users to improve their home energy management. The experience works to provide homeowners with a unique blend of coaching, gamification, and social elements to reinforce a positive touchpoint with their utility provider. The app has generated the highest aggregate savings for an energy efficiency program, provides a positive and intuitive DTE brand experience, and created a new joint venture, Powerley, to take nationwide across other utilities.
Founding, launching, and running DTE Innovation Center of Excellence means “Doing different” inside one of the largest gas and electric utilities in the US.
Strategy, innovation management and services, organization design, change management, and communication are the pillars of a successful enterprise innovation program.
Itron Idea Labs partnered with Microsoft and Vectorform to create the first ever HoloLens experience connected with the Azure Digital Twin platform.