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Those expectations don’t disappear when they open the car door. Drivers have little patience for clunky interfaces, lag times, and inconsistent visual cues in their in-vehicle HMI.1 ...
It’s a transformation that is stress-testing an OEMs’ ability to keep up, and mobility leaders’ ability to integrate all the high-tech into a holistic user...
In the battle for the best customer experience (CX), business leaders have been pursuing Voice of Customer (VoC) as the holy grail for decades –...
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