Vectorform Applications at the German Chamber of Commerce and Industry
Posted by Lindsay Ruthven – December 9, 2009News from Vectorform Germany. “Neue Arbeiten” (“new kinds of work”) was the event theme of the IHK and Microsoft Event in Bochum. At this event there was a presentation of the MS Surface and the 24’’ and a 46’’ Multi-touch Citron Displays. The special focus of this event was how modern ways of cooperation and communication can sustainably change companies. Vectorform provided various solutions out of different market segments on MS Surface and the Multi-touch displays and revealed the future potentials that lie within the use of Windows 7 and Multi-touch applications.
Dipl.-Kfm. Gerd Pieper, President IHK Bochum, Achim Berg CEO Microsoft Germany
Tillmann Neinhaus, General ManagerIHK Bochum (from left to right)
Achim Berg CEO Microsoft Germany, Dipl.-Kfm. Gerd Pieper, President IHK Bochum, Tillmann Neinhaus, General ManagerIHK Bochum (from left to right)
“Extra” Praise for a Job Well Done
Posted by Vectorform – August 6, 2009America’s top celebrity news and gossip show just got a little juicier. Vectorform recently collaborated with ExtraTV to develop a unique application for the Microsoft Surface. A simple and fun interface was created to show host Mario Lopez how to interact with videos and images using multi-touch gestures and a natural user interface. The application supports telestration- in case Mario wants to draw a fake moustache on Paris Hilton! Celebrity content can be sent to the Surface via remote access for on-the-fly updates. Best of all, Vectorform’s one and only Alison Weber had the opportunity to sit down with Mario Lopez and show him how to use the application. Mario was a joy to work with and a very quick learner on the new technology. As a result of our efforts, ExtraTV has extended its glowing praise on a job well done to Vectorform.
Visit ExtraTV Online and Learn More
Party @ CeBIT
Posted by Vectorform – February 26, 2009Catch Vectorform at CeBIT March 3rd through March 8th. Principles Kurt Steckling and Jason Vazzano will be onsite with Creative Director Clemens Conrad and Account Executive Sven Schneider. The guys will be at the Microsoft booth with our Surface applications, including the ancient game of GO and Surface DJ, and a very exciting, soon-to-be announced new client.
And if you find yourself in town for the show, join us for a celebration! Vectorform was recognized with the Client Innovation User Experience Revolution Award from Microsoft for the BMW Product Navigator, and we will receive our award March 4th at the MSDN Cinema. We hope to catch you there, and if you want to set up an official meeting, drop us a line at sales@vectorform.com.
Multi-touch at the NAIAS 2009
Posted by Vectorform – January 22, 2009A big splash for Vectorform at the NAIAS 2009…multiple doses of multi-touch experiences created for the Chrysler 200C concept vehicle unveil.
From a multi-touch dashboard that interfaces with a mobile touch screen phone, to a completely seperate MS Surface experience demonstrating the multi-touch capapbilities using…multi-touch. Unveiled and recieving a ton of publicity.
Future of Vehicle Connectivity – Chrysler 200C
National Retail Federation “The Big Show 2009″
Posted by Vectorform – January 13, 2009People were out at the NRF this year and Vectorform’s retail multi-touch applications were well recieved. The NRF, in partnership with Hybridia Design, produced a conceptual music store called the Sonic Bar, which showcased how technology can be immersed in the customer experience. Vectorform was invited to contribute to the experience by creating a couple of POC’s based on a retail music store using the Surface and WinTouch platforms.
Once again, multi-touch was a big hit. The audience was very global and really excited by the technology, our applications and the possibilites, which are seemingly endless. Other features in the Sonic Bar customer experience were the Xbox 360, touch kiosks, promotional scanning systems, Microsoft Snag it tagging system, a DJ booth and an experiential marketing video wall presentation featuring a full audio and lighting rig. Another really cool thing to point out was the Wayfinding kiosks around the convention that used Win7 and touch technology to help guest find vendors by company or offering and then printed out a little map for you to take with you, along with the contact information for that company. While it was very kiosk-like, it offered a nicer interface and an overall better user expeirence.
As we wrap up here, I’ll be headed back to Detroit and will be sure to keep you posted on the events happeining at the NAIAS 2009. Vectorform, automobiles, multi-touch, iPhone, Surface…innovation. I can’t wait!
CES 2009
Posted by Vectorform – January 10, 2009First off: Wow!
Vectorform has had a blast at CES. Our NBC Universal apps and the managed experience has been a huge hit. The NBC reps handed out 2GB SD disc jump drives in a Surface tagged package that were coded so that as people set down their package, they either received a notice saying “Winner” and received really cool novelties like a toaster powered by USB, or another message to visit the wall of media to download content to their new jumps. People were fanatic about it and NBC ran out of jump drives at the middle of day two. Mobbed! So, today people are slowing down to take the time to interact with the Surface and discover the content, which is really the magic of it.
Now I’m taking a little break here to blog from the NBC blogger lounge, appreciate the gratuity of the NBC folks over the past few days as well as throughout our projects with them and to view the crowds’ continued interest in the Surface. People are really taking the time to engage with NBC’s content, likely spending more time with it then they may have in the past and having a better experience overall. Adding a whole new dimension to what media can do to people by adding the sense of touch to sight, audio and emotional connections. Its just the beginning of something really big in the Multi-touch realm. As we wrap up here, things seem to be a little more quite today. We are continuing to meet some fascinating people and see interesting technologies.
Me? I’m getting geared up for what lays in wait for us at the NRF…not necessarily geared up for the red-eye that I’m catching tonight. More from New York tomorrow!
Happy New Year from Vectorform!
Posted by Vectorform – January 9, 2009So what is 2009 going to bring? Well if our January antics are the prelude, we’re in for quite a show. Starting off with turning 10 years old, showing off a new brand identity, our first iPhone app, CodeMash in Cleveland, CES in Vegas, NRF in New York and wrapping it up with the 2009 NAIAS in our hometown of Detroit…Whew! It’s a wonder we were able to look out the window and see the snow fall in December, well there’s no snow at our Hyderabad office, but you know what I mean.
Details? Well, I’m going to take a little liberty to sneak outside of the ‘Surface Only’ blog for a moment…
*10 years old: Growing up and in need of a new brand identity. What did we find out? Vectorform has become a place where employees feel comfortable and valued, like a family, and that creates a culture that is innovative and exciting, with people who are passionate about the work that they do and supported to bust out and try new things, meeting employee and client needs alike. Happy Birthday, Vectorform!
*iPhone: Debuting in the iPhone app business with the SurfaceDJ, and it looks like it’s being picked up at a good rate. Definitely more to come in this realm.
*CodeMash in Sandusky, Ohio: Our lead Tech Dev., Joe Engalan will be speaking at 11am on Thursday, Jan 8th about multi-touch developing and demonstrating apps that we’ve been working on.
*CES in Las Vegas: already making a splash with our NBC SurfaceDJ in the NBC booth, you just have to check out Al Roker’s dance moves. Yeah, it’s for entertainment…but just think if each little head were bits of information that were being passed around the world?
*NRF New York, NY: This year Microsoft invited Vectorform to take part in their future of music concept store “Sonic” at the National Retail Federation “The Big Show” in New York at the Javits Center. Adapting one of our retail prototypes to match the music realm, we’ll be featuring not only a Surface app, but also a Windows7 application featured on a TouchTV Networks screen. Yeah, Big Stuff….
*Last, and certainly not least..NAIAS in Detroit, Michigan we’ve been brewing a good one. For what feels like a really, really long time we’ve given up, and missed like crazy, some of our swankiest developers to work onsite at Chrysler on a top secret integrated multi-touch development that will be unveiled at the 2009 NAIAS in Detroit…that’s still all we can say! Be sure to check it out!
For now, that’s what we have going on. In the little moments when we come up for air, we’ll keep blogging with the happenings in the tech world.
Thanks for stopping by!
As seen in the New York Times
Posted by Vectorform – December 3, 2008Sifting through some of the new press Vectorform has received post-BMW Configuration release, and was surprised by a write-up in the New York Times. The article is an oldie but goodie, referencing last month’s highlights, including: the Vect-O’Lantern, NBC, and SNL’s MegaPixel Touch Map.
Check it out:
Microsoft Surface in the wild
Beemin’ a Surface Auto Configuration
Posted by Vectorform – December 3, 2008It all started with the BMW x6 Surface Configurator Prototype. We kicked that out in abnormally fast time…thanks in part to our world traveling German Creative Director who spent at least six sleepless weeks in our Michigan office. In all fairness, our tech team didn’t sleep either. The end result: The prototype was a huge success, for Vectorform and for BMW.
This led us to the BMW 7-series Surface Configurator, created by Vectorform to ultimately enhance the BMW dealership purchasing experience, starting with the mother dealership—BMW Welt. And yes, many, many more sleepless nights…
So what is it?
The BMW 7-series Surface Configurator allows customers to personalize and fully experience the BMW brand through an intuitive and Natural User Interface (NUI). While customizing their automobile, customers are immersed in a sensory experience by using real paint chips, leather, trim and rim samples. Interactive designs allows a 360° view of interior and exterior images, giving customers the ability to fully explore their custom configuration. The BMW Surface Configurator allows for saving and building a virtual garage of configurations and to further the overall experience, customers can view BMW lifestyle videos, digital images, spec sheets of various automobiles and copy them to an external USB drive.
BMW 7-Series Surface Configurator
We think this was a perfect use of the Surface platform and real world objects. Being able to configure a car or anything for that matter, by use of tactile real world objects opens up a ton of possibilities. We are excited where this will lead Surface application development in the B2C market.
Big thanks to everyone who made these projects possible from the Surface guys at Microsoft, the wonderful folks at BMW and the Creative and Tech teams at VF who pulled it all together.
SKOAL!
We have a PhizzPop Winner!
Posted by Vectorform – November 13, 2008Some of the hottest design firms in New York came together in November 2008 to compete for the PhizzPop Design challenge 2008 with a focus on creating a K-12 Learning Interface. Congratulations to Team Vectorform for producing the winning application “Study Right”. A convergence and Interactive Media application using Silverlight 2 and Expression Studio to create Web and Surface experiences for Teachers, Students and Parents. Check out this VIDEO here on the PhizzPop Website.
